What if shopping online felt as personal and seamless as flipping through a friend’s closet—and seeing exactly how each item would look on you? That’s the experience Ron Brown Scholar Dorian Dargan (RBS ’07) is building with Doji. This groundbreaking new app blends artificial intelligence, fashion, and self-expression into a virtual try-on experience.



Just days after its public debut, Doji announced an incredible $14 million seed round led by Thrive Capital, with participation from Seven Seven Six.
The app allows users to create hyper-personalized avatars using selfies and then style them with photo-realistic outfits curated from across the web. The goal? Make shopping both inspiring and social, using cutting-edge AI diffusion models to bring every outfit to life on your digital self.
Dargan, who previously worked at Apple on VisionOS and at Meta on Oculus Quest experiences, co-founded Doji alongside former DeepMind researcher Jim Winkens. The name is a nod to their partnership—Doji is a blend of Dorian + Jim.
This achievement places Dargan among an inspiring group of Ron Brown Scholar entrepreneurs reshaping industries with purpose and innovation
Read the full story in TechCrunch
Learn more about Doji at www.doji.com
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