In an influential move in the tech industry, Ron Brown Scholar alum Colin Webb (RBS 2014) has successfully steered his startup, Sauce Technologies, into a merger with Virtual Dining Concepts, giving birth to the new powerhouse, Linked Eats.

Colin Webb, founder of Sauce Technologies, embarked on a journey to transform the restaurant industry’s digital landscape by addressing one of its most pressing challenges: the need for e-commerce capabilities. Recognizing that restaurant owners struggled to adapt to a digital-first approach, Webb and his team developed Sauce Technologies to offer smart pricing solutions and digital automation to streamline restaurant operations.
Colin Webb’s journey from founding his company to navigating a successful exit exemplifies the entrepreneurial spirit fostered by the Ron Brown Scholar Program. This merger underscores Webb’s commitment to innovation and highlights how Ron Brown Scholars are making significant contributions to their industries.
Webb shares his excitement about the merger: “The new Linked Eats is truly an example of being Better Together. Our entire team is joining forces to continue revolutionizing the restaurant industry. This is just the beginning of our journey to enhance how restaurants operate digitally.”
As Webb prepares to embark on new ventures, his achievements stand as a beacon of inspiration to current and future Ron Brown Scholars. His success is a living testament to the program’s mission to empower individuals to make substantial impacts in their fields, instilling a sense of motivation and inspiration in the audience.
Stay tuned for more updates from Colin Webb as he shares insights from his founder’s journey and explores new opportunities in the tech landscape.
For more information on the exciting developments at Linked Eats and how they’re innovating restaurant management, visit their website below.
Visit Linked Eats: https://www.linkedeats.io/
The Ron Brown Scholarship Program celebrates Colin Webb’s achievements and looks forward to seeing how his innovative spirit will continue influencing the tech industry and beyond.